Chanel's fragrance for Men - Deep Blue

BLEU DE CHANEL

Actor Gaspard Ulliel 

Chanel is looking to break into the Mens perfume market once again, last time was in 2004 with the Allure Homme Sport.


Andrea d’Avack, president of Chanel Fragrance and Beaute explains;

“Our objective for Bleu de Chanel is to enter the top five in men’s fragrances in 2011.  Gaspard Ulliel was chosen for his masculine appeal, energy and elegance. He is one of France’s most promising young film actors.”